Ready to lead, disrupt and reinvent the sleep industry?
We are Emma – The Sleep Company. Founded in 2015, we’ve become the world’s largest D2C sleep brand, available in over 35 countries with more than 25 stores across Europe. Recommended by leading consumer associations in EMEA, APAC, and the Americas, we develop the best sleep comfort products that empower our customers to awaken their best every day.
At Emma, we are a community of smart, driven people, united by a strong culture of collaboration, teamwork, and knowledge sharing. We think big, take ownership, and are empowered to drive meaningful impact. Through hands-on experience, mentorship, and continuous learning, we drive our own growth and learning. With Emmies from over 60 nationalities and offices across multiple regions, our diverse perspectives enrich our workplace culture. Ready to shape the future of sleep with us? Let’s make it happen!
We’re not looking for a traditional marketer. We’re looking for a builder.
Emma is Europe’s leading sleep brand, trusted over 30 countries and loved by millions of customers. We’ve built a billion-euro business in less than a decade. Now, we’re entering South Korea — and we need a marketing powerhouse to make our brand impossible to ignore.
This is your chance to own the entire marketing engine for South Korea — from performance marketing to influencer campaigns to brand activations. You’ll design the strategy, execute the plan, and make sure every channel works together to drive growth.
You’ll operate with the mindset of an entrepreneur: fast, creative, data-driven — but with the capital, brand power, and global expertise of a proven market leader behind you.
미션 Your Mission
- 마케팅 설계자: 월/분기별 계획을 설계 및 실행하여 야심찬 목표 달성
- 퍼널 오너: 인지도(Top)부터 전환(Bottom)까지, Emma의 모든 여정을 최적화
- 멀티 채널 드라이버: Meta, Google, Naver, YouTube, 인플루언서, 브랜드 캠페인 등 전 채널에서 성장 가속
- 데이터 액션 메이커: Tableau, GA4, Looker Studio로 인사이트를 발굴하고 전략을 빠르게 확장
- 인플루언서 파워 빌더: 국내 크리에이터 네트워크를 구축/관리하며, 콘텐츠를 광고, 오가닉 채널로 풀어내기
- 글로벌 브릿지: APAC/글로벌 Emma의 브랜드, CRM, 퍼포먼스 팀과 협업 및 도움을 받아, 메시지와 전략을 도출하고 성공을 재현
- Be the marketing architect. Build and execute monthly and quarterly plans that hit ambitious goals.
- Own the funnel. From top-of-funnel awareness to bottom-of-funnel conversion, you’ll ensure every stage is optimized.
- Master multi-channel growth. Lead campaigns across Meta, Google, Naver, YouTube, influencer marketing, and brand activations.
- Turn data into action. Use tools like Tableau, GA4, and Looker Studio to spot what’s working and scale it fast.
- Unlock influencer power. Build and manage a pipeline of Korean influencers and creators, and integrate their content into paid ads and organic channels.
- Collaborate globally. Work hand-in-hand with our APAC and global brand, product, CRM, and performance teams to sync messaging and share playbooks.
Emma의 Next 챔피언 Are you our next Emmie?
- 빠른 실행과 반복 테스트를 즐기는 스타트업형 마케터
- 최소한의 가이드라인만으로도 목표를 세우고 끝까지 밀어붙이는 셀프 드리븐 플레이어
- 위기를 기회로 바꾸고, ‘불가능’을 ‘미도전’이라 보는 문제 해결자
- End-to-End 마케팅 캠페인을 리드해 본 실행형 전략가
- 퍼포먼스 + 인플루언서/콘텐츠를 결합해 인지도, 전환을 동시에 끌어올린 경험 보유
- 한국어,영어에 모두 능통하며, 글로벌 자산을 한국 시장에 최적화할 수 있는 로컬라이저
- You thrive in startup or accelerator-style environments — moving fast, testing often, learning on the fly.
- You’re a self-starter who can take a big-picture goal and run with it, with minimal hand-holding.
- You see challenges as opportunities, and “impossible” as just something that hasn’t been tested yet.
- You’ve owned end-to-end marketing campaigns — from strategy to execution — and delivered real, measurable growth.
- You know performance marketing inside-out (Meta, Google, Naver, YouTube) and have paired it with influencer & content marketing to drive both awareness and conversions.
- You’re fluent in Korean and English, and can adapt global brand assets to resonate with local audiences.
Emma가 최고의 선택인 이유Why Emma's your next best move
- 풀 오너십: 전략, 실행, 성과 전 과정을 직접 리드
- 기업가형 플레이그라운드: 한국 시장을 내 스타트업처럼 운영
- 창업 사관학교: Emma에서 배우는 스킬, 네트워크, 시장 이해도 -> 미래 창업의 기반
- 글로벌 브랜드 파워: 30+개국 검증, €1B+ (1조7천억+) 매출, 글로벌 D2C 1위
- Top Talent 협업: 전 세계 상위 10%의 다양한 인재들과 함께 성장
- 유연한 근무 환경: 주 3일 사무실 + 2일 재택, 성과 중심 문화
- 상위 10% 대우: Top talent에 맞는 업계 상위 10%의 연봉 및 처우
- Pure marketing ownership: This is your function to run — strategy, execution, results.
- Entrepreneurial Playground: You’ll run the marketing function of our South Korea market like your own startup — high autonomy, full ownership, and real accountability for results.
- Springboard for Future Founders: The skills, network, and market knowledge you gain here are the perfect foundation for launching your own venture one day.
- Global Brand Power: Emma is a household name in Europe, a €1B+ brand with proven success in 30+ countries — you’ll bring that reputation to a fresh market with untapped potential.
- Lean, Elite Team: Work alongside a handpicked top 10% of talent globally, both locally and across the world.
- Flexible Work Setup: We believe in results, not clock-watching — only 3 days a week in the office.
- Untraditional D2C Model: Get hands-on experience with Emma’s unique approach to direct-to-consumer — a model that breaks the traditional retail rules.
- Global Exposure: Collaborate daily with experts across continents, gaining cross-market insights few roles can offer.
Emma is writing our next growth chapter in Korea.
This is NOT a “keep-the-lights-on” role. As our entrepreneur in residence, you will own the end-to-end marketing strategy for a challenger brand entering one of Asia’s most competitive, high-expectation markets. You’ll define the narrative, shape the funnel, test bold ideas, and work directly with our APAC leadership team and global experts to make it happen.
You’ll build our systems, run experiments, and create localized strategies tailored to Korean consumers while leveraging the proven frameworks of a high-performing global brand.
If you’re looking for ownership, impact, and growth - then this is your chance to lead, build, and grow a high-potential brand from the ground up backed by global firepower.
Become an Emmie
Emma is transforming the world of sleep - and we want the highest-performing people to help us pull it off. We want you. But only if you're willing to go all in. Only if you're willing to question, disrupt, innovate, and create from the ground up.
We proudly celebrate diversity. We are an equal-opportunity employer committed to promoting inclusion in our workplace. We consider all qualified applicants for employment without regard to race, ethnic origin, religion or belief, gender, gender identity or expression, sexual orientation, national origin, disability, or age.
Our aim is to get back to you in a couple of days, however, we are currently receiving a large number of applications and this might lead to a delay in the process. We will get back to you as soon as possible!